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How to connect to GA4

This guide walks you through how to create and connect GA4 to your website so you can track traffic, user behavior, and conversions.

What this feature does

Before using our product, your website data needs to be accessible.

This process consists of two steps:

  1. Let Google Analytics 4 collect your website data

  2. Connect GA4 to our platform

Set up Google Analytics 4 for your website

If you don’t have a GA4 account

Step 1: Create a GA4 account

1.1 Start setup

  • Open Google Analytics

  • Click Start measuring

1.2 Create an account

  • Enter your Account name

1.3 Create a property (your website)

  • Enter your website name

  • Select timezone (e.g. Australia/Sydney)

  • Select currency

  • Choose industry category and business objectives

Step 2: Create a data stream

2.1 Select platform

  • Choose Web

2.2 Enter details

  • Enter your website URL

  • Name your data stream

  • Click Create and continue

Step 3: Install GA4

Option A: Manual installation (for custom websites or technical users)

Copy the code

  • Click View tag instructions

  • Copy the Global Site Tag (gtag.js)

Add to your website

  • Paste the code into every page of your website, right after the <head> tag

  • Make sure it is applied across all pages

Publish

  • Save and deploy your website

Option B: Install using Measurement ID (for non-technical users)

Step 1: Open GA4 dashboard

Step 2: Open Admin

  • Click Admin (gear icon) in the bottom-left

Step 3: Go to Data Streams

  • Under Property, click Data Streams

  • Select your website

Step 4: Find Measurement ID

  • Locate Measurement ID (G-XXXXXXXXXX)

  • Copy it

Step 5: Add it to your website

  • Shopify

    • Settings → Customer events / Google channel

    • Paste the Measurement ID

  • WordPress

    • Install a plugin (recommended: Site Kit)

    • Log in to GA4

    • Connect automatically

  • Wix

    • Settings → Marketing Integrations

    • Paste the Measurement ID

Step 4: Verify

4.1 Open Realtime

  • Go to GA4 → Realtime

4.2 Test

  • Visit your website

4.3 Confirm

  • If you see active users → GA4 is successfully connected and collecting data

Connect GA4 to our platform

After GA4 is set up and collecting data, you can proceed to connect it to our platform.

👉 This allows us to analyze your traffic, visibility, and performance data.

PreviousData & Tracking SetupNextStep 1 - Check Your Visibility

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